Two automakers emerged from last year's Super Bowl as big winners with their million-dollar commercials. The first was Chrysler debuting its "Imported from Detroit" tagline to the melodic influences of one Eminem. The second was Volkswagen. Germany's automotive brand for the people debuted two commercials during last year's game, but we bet you only remember the one with the mini Darth Vader. Called "The Force," that spot was supposed to advertise Volkswagen's all-new Passat, but instead the car seemed to shrink in the shadow of the commercial's cute young star, six-year-old Max Page.
Autoblog, VW returning to Super Bowl with 60-second Beetle spot
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